Vita Liberata

vita liberata

The Vita Liberata team are passionate experts in luxury tanning. From our Irish base we created the world’s first odourless tan in 2007 and our unique Odour Remove™ technology is now present in all of our self and spray tans. In 2011, we became the first completely non-toxic tanning brand. This led to Vita Liberata being listed in the world’s top spas including George V Paris, St Regis, Viceroy, Ritz-Carlton and Burj Al Arab to name but a few.

Our most recent product innovation “pHenomenal 2-3 Week Tan” is the world’s longest lasting tan, giving you a tan that lasts up to 4 times longer than regular tans. Available in an extra fast drying mousse formula and an ultra hydrating lotion formula, pHenomenal has taken the beauty world by storm and has scores of celebrity fans across the globe including Gwyneth Paltrow, Sophia Vegara, Rita Ora and Ellie Goulding.

Our products are now sold in more than 22 countries worldwide. In the UK, our products are available in Boots, Debenhams and salons and spas nationwide. Globally, we can be found in Sephora Europe, Sephora USA and Marionnaud as well as salons and spas. We are now recognised as the world’s leading non-toxic, organic tanning company.

Our ingredients are the purest in the tanning world. We use natural, certified organic and Ecocert ingredients, and are able to create a tanning experience that conditions and nourishes the skin, with Moisture LockTM to hydrate skin for 72 hours, ensuring a tan fades perfectly. Just like a natural suntan.

Vita Liberata offers the widest range of at-home and professional tanning solutions to suit every skin type and tone, guaranteeing the ultimate tanning experience every time.